How local brands like Balaji Wafers, Rungta Tea are taking the fight to big FMCG players
Regional FMCG brands are rapidly expanding to challenge national brands after outpacing them and posting double-digit sales growth in the past two quarters as inflation cools off. Brands like Rungta Tea, Balaji Wafers, Mario Rusk, and Bovonto soft drinks are among those increasing their brand visibility and diversifying their offerings after emerging stronger from pandemic … Read more